Services

Services at a glance

Mu Analytics, as a company, provide our bouquet of best services to our clients in the shortest possible time, with closed to 100% accuracy, using Basic and Advanced Data Analytics tools.

All our projects are custom-designed to our client’s business objectives, and all our work is executed and supervised in-house by senior management. MuA is the firm to call if you are looking to do …

Primary Research

Using Qualitative as well as Quantitative methods

Secondary Research

Find relevant data which already exists. Desk research provide you with useful information.

Data Collection

Using Digital Platform – CATI, CAPI using Mobile & computing devices, PAPI, On-line, Focus groups, Depth interviews

Data Analysis

Analysis of data using basic as well as advanced statistical techniques (including Conjoint, Machine Learning etc.) to draw actionable insights

Management information system

Building & Reporting of Management Information Systems for Sales / Marketing, Stocks & Inventory, Finance and Human Resource department

Dashboard Building

Building of Dashboards and hosting them for one time project as well as continuous projects

Data Analytics

Our analytics services allow us to dig deeper and uncover profound insights. From predictive modeling to in-depth analysis, our advanced data capabilities help you take informed decisions.

Social Media Analytics

Gather data from social media websites and analyse the same using social media analytics tools

As part of extended research team

We Help You
With Following Services

Building of research proposal

Questionnaire designing

Scripting of qre. on digital platform

Data analysis & building of presentation

Research report writing

Project management (right from launch of a project till completion)

Quality audits of processes ( measurement of accuracy at data collection, Qre. Scripting, Data processing etc. )

Service
Offerings

We help our clients develop winning go-to-market strategies for sustainable profitable growth. We accomplish this by gathering market intelligence, converting intelligence into actionable insights, analyzing the competitive landscape, and working with clients to turn insights into strategy and tactics.

Research
Solutions

Customer Satisfaction / Loyalty Programs

Brand Track Studies

Concept Testing

Website Evaluation

Advertising Research

Product Pricing

Market Segmentation

Market Opportunity Study

We Provide
Our Clients with

Quality / Accuracy

We believe in maintaining standards of quality at every stage of operation so that decision making process is also completely error free and risk of taking wrong decision is at minimum level.

Deep Insights

We apply various methodologies (both qualitative as well as quantitative), Statistical techniques on the data assimilated which helps in uncovering deep insights. We deliver actionable insights and game changing business approaches to reshape market opportunities.

Approach towards a project and decision making process

We start each approach from scratch / fresh perspective and allow data to drive our analyses. Our decision making is not influenced by any process or an individual; it is free of the bias of experience. We provide accurate and objective advisory services to our clients. As an independent, third party, we bring discipline to strategy development without any kind of emotion.

Large and Wider range of experience

Our senior management has been associated with the market industry for last 38 years. The total experience includes working on large no. of research projects, variety of industries and variety of research designs. They have worked on world’s largest FMCG companies and have handled global projects involving 60+ countries.

Head Office

203, SNS Square, Opp. Reliance Market,
Above State Bank of India, Vesu Main Road,
Vesu, Surat, Gujarat-395007, India

(0261) 297 0924

+91 98212 84924

Manoj.Umrigar@MuAnalytics.in

Mumbai Office

404, Mahavir Apartment No. 2,
J.P.Road, Seven Bungalows,
Andheri (West), Mumbai-400 053, India

(022) 2634 3822

+91 99696 84625

MuAnalyticsLLP@gmail.com

Services	Qualitative	Quantitative	Data Analytics	Social Media
End to End Projects, right from proposal writing to presentation
Proposal Writing
Preparation of discussion guidelines
Questionnaire designing / Development
Scripting of questionnaire on paper based / Digital Platform
Receruitment of respondents (Online as well as Offline)
Moderaton of Groups (Online as well as Offline)
Data Collection (F2F / Telephone / E-mail / CAPI / Online panel / Social Media)
In-depth Interviewing (Online as well as Offline)
Content Analysis Using Human Discovery Techniques
Content Analysis Using Tools Like Diction, Hamlet, Navivo
Audit on Data Collection
Data Cleansing / Massaging / Formatting
Data Proccessing (Table generation) / Data Analysis
Statistical Data Analysis
Advanced Statistical Data Analysis
Building of Statistical / Machine Learning Data Model
Report Writing
Presentation of Insights
Social Listening
Content writing of Product / Service